Avon taps Bon Jovi for new Unplugged fragrances

SAMANTHA CRITCHELL AP Fashion Writer Published:

NEW YORK (AP) -- Jon Bon Jovi is going Unplugged in a bottle.

Avon Products Inc. announced Monday that the 50-year-old rock star is the company's newest celebrity fragrance partner. He'll appear in ads for both Unplugged for Her and Unplugged for Him. The women's version will be available in October; the men's fragrence will go on sale in November.