From March 19 - March 21 the 2010 Milk Mustache Mobile "Milk the Moment" Tour will be cruising through Lexington hosting free local events that feature a variety of fun and educational activities for the entire family. The tour also offers moms a chance to share how they "milk the moment" at dinnertime for a chance to win an unforgettable family dinner with a celebrity chef.

LEXINGTON EVENT SCHEDULE & DETAILS:
Friday, March 19
Location: Rupp Arena
Time: 6:00-9:00 P.M.
Boys Sweet Sixteen Tournament

Saturday, March 20
Location: Victorian Square
Time: 11:00-1:00
Farmer's Market

Sunday, March 21
Location: Triangle Park
Time:11:00-1:00

ON-SITE ACTIVITES:
At the "Milk the Moment" Tour events Lexington residents can:

Enter the "Milk the Moment" contest for a chance to win a trip for a family dinner in San Francisco with a celebrity chef
Pose for celebrity-inspired souvenir Milk Mustache photos
"Aim" toward good health by participating in a football toss activity that focuses on the importance of eating healthy and physical activity
Explore an interactive display that puts milk head-to-head with other dinnertime beverage choices
Interact with local registered dietitian Barbara Ashburn about the benefits of milk and how it can help build strong families
Sample ice-cold lowfat and fat free milk from local dairies: Flav-O-Rich, Southern Belle Dairy, The Kroger Co.
"Pass the Gallon" through Facebook to benefit Feeding America and ensure all moms can help build strong families with milk
Receive an exclusive, behind-the-scenes peek at the latest news from the campaign, including welcome messages from Milk Mustache celebrities